Founded in 2004, d’strict is a leading digital art and design company based in South Korea. Building on a long-standing tradition of digital craftsmanship, d’strict has pioneered new realms of digital experience for over two decades, blending visual creativity with cutting-edge media technologies to create captivating, user-focused works. The company received international recognition in 2020 for WAVE (2020), a powerful public media artwork featured at COEX Artium in Seoul, and WATERFALL (2021) in New York’s Times Square. Launched in 2020, ARTE MUSEUM, Korea’s largest immersive media art exhibition venue, has since garnered an enthusiastic response from over six million visitors. Through its diverse projects, d’strict continues to expand globally, reaching cultural and artistic hubs worldwide and finding new audiences for its innovative, digitally grounded spatial experiences.
2025 · Outernet London, UK · 6'47"
"FLOW, Thereafter" is an experimental project designed to shatter the stereotype that contemporary art is difficult, inviting the audience to actively interpret and engage with the work.
Unbound by the artist's original intent, the project places the audience's free imagination at the center through the unique concept of "Misinterpretation," offering a brand-new way to experience modern art. By looking at the original through two opposing lenses — 'play' and 'hunt' — it offers a way of engaging with art where there's no single right answer.
2020 · COEX K-POP Square, Korea · 1'05"
Two figures dancing in separate worlds eventually break down the barrier between them and come together as one — a story about the power of connection. Through the motion of holding hands born from different personalities and cultures, the work visualizes a world of ideal convergence.
2022 · The War Memorial of Korea, Korea
2024 · Culture Station Seoul 284, Korea · 1'00"
This work brings to life the raw, unstoppable force of crashing waves and a stormy sky, pulling viewers into the awe and fear of nature at its most powerful. By recreating the urgency of a sea that looks ready to shatter glass — rendered in full three dimensions — it draws audiences into a world of overwhelming presence.
2020 · COEX K-POP Square, Korea
2024 · Sapphire Project, Australia · 3'06"
Freed from the limits of a traditional canvas, this work brings a living ocean ecosystem to life across the body of a whale, a symbol of boundless dreams. Through large-scale media art that breaks every formal boundary, it invites viewers to feel the endless possibility that anything can be art, and the freedom that comes with it.

